Ril Concept redistributes USD 6 per watch sold worldwide.
"For every watch sold, Ril Concept Ltd will donate 6USD to Shelter, the bad housing and homeless charity.
Bad housing robs us of security, health, and a fair chance in life. Shelter helps more than 170'000 people a year fight for their rights, get back on their feet, and find and keep a home. Shelter also tackles the root causes of bad housing by campaigning for new laws, policies, and solutions. We believe everyone should have a home and that's why our work won't stop until there is a home for everyone. To find out more, visit http://www.shelter.org.uk now."